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The JCI Blog

 

How to Get More Out of a Small Marketing Budget

How to Get More Out of a Small Marketing Budget

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marketing automation tools

How to Avoid Buying Tools Before You Have a Process

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b2b marketing channels

How to Decide Between Website, SEO, Email, Paid Media, and Sales Enablement

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Warehouse Marketing: How to Attract More Clients

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AI Digital Marketing Is Not What You Think

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Attribution Model Confidence Can Hide the Wrong Problem

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AI-native marketing agencies represented by tech forward solutions

Why AI-Native Marketing Agencies Are Built for RevOps

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5 Questions to Rigorously Vet Your Next Logistics Marketing Agency

5 Questions to Rigorously Vet Your Next Logistics Marketing Agency

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Team discussing how to leverage ai in marketing strategy for 2026 and beyond

AI in Marketing Strategy: What to Expect in 2026

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Team happy over digital marketing for logistics and its impact on the customer experience

The Best Digital Marketing Strategies For Logistics Prioritize Experience

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What is demand planning software? (And how to choose the right solution)

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team thinking about agentic AI in b2b marketing as a machine inside a machine

The True Meaning of Agentic: Empowerment in the Age of AI

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person using agentic AI to interact with systems across logistics and beyond

Defining Agentic: Its Transformative Impact on AI and Beyond

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How to Reduce CAC in B2B Marketing

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j-MAP agentic AI orchestration platform dashboard reduces costs and clicks

Smart AI Agents in JCI Marketing’s New j-MAP Platform Usher in New Era of RevOps

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person recording video of freight and logistics operatioon inside a warehouse

How to Use Video Content to Engage Freight and Logistics Clients

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Into the Fold - a B2B marketing podcast by JCI Marketing

Into the Fold - Martech Overload - EP 5

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team discussing the value of AI in B2B marketing for insight, analysis and streamlined production

Does AI Pose a Threat to B2B Marketing? No! Here's Why.

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B2B Demand Generation Myths

B2B Demand Generation Myths You Need to Know to Succeed in Modern Marketing

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team discussing the relationship between marketing and logistics

The Relationship Between Marketing and Logistics and How to Handle It

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Into the Fold - a B2B marketing podcast by JCI Marketing

Into the Fold - The Human Side of Marketing - Ep4

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team discussing case studies for demand generation

Leveraging Case Studies to Boost Demand in Your Industry

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How Marketing and Logistics Partnerships Drive Business Growth

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handshake between logistics and marketing agency

The Logistics of Marketing: How It Affects Your Marketing Strategy

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warehouse and logistics lead generation represented by aerial photo

Ask a B2B Digital Marketing Agency: How Do I Improve SEO in Logistics?

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how to market your business with a high converting sales funnel

How to Build a High-Converting Sales Funnel for Supply Chain Services

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marketing strategy beats execution with a team meeting

Why Marketing Execution Beats Strategy Every Time

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optimizing landing pages for increased conversion graphic

Optimizing Landing Pages for Higher Conversion Rates in the Logistics Sector

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two workers discussing lead generation for freight companies and warehouse

The Importance of Quality Over Quantity in Lead Generation for Freight Companies

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team collaborating on data driven marketing strategy

Marketing Without Guesswork: The Power of Data-Backed Planning

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sales and marketing team discussing the data from their CRM in logistics

Using CRM Tools to Streamline Lead Generation in Transportation

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lead nurturing funnel

Driving Pipeline Growth: How Strategic Support Fuels Demand and Nurtures Leads

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team discussing marketing ROI

Maximizing Marketing ROI: How to Prioritize Tech and Talent Without Overspending

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value propositions in B2B marketing represented by person touching digital interface

Creating Compelling Value Propositions for Marketing Your B2B Brand

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Into the Fold - a B2B marketing podcast by JCI Marketing

Into the Fold - Marketing Metrics that Matter - Ep3

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Into the Fold - a B2B marketing podcast by JCI Marketing

Into the Fold - The Future of B2B Marketing - Ep2

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person using a computer with a graphic showing the process of vetting a logistics marketing agency

5 Things to Ask Your Next Logistics Marketing Agency

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Team reviewing logistics B2B social media case study value from JCI Marketing

B2B Data Provider Unlocks Social Media Growth With JCI Marketing

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Into the Fold - Learning From Mistakes - Ep1

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TMSA brings together growth-minded logistics service providers and vendors in the industry

5 Reasons to Join TMSA at a Logistics Service Provider

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two men shaking hands to show that B2B lead nurturing starts with trust and ends with partnership

Effective Techniques for Improving B2B Lead Nurturing

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JCI Marketing, Carrier Details Create Freight Growth Partnership

Carrier Details and JCI Marketing Deepen Two-Year Collaboration With Formal Referral Partnership

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increasing Marketing Acquisition through trust

Marketing Acquisition Isn’t Just Tactics—It’s Built on Trust

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revenue growth through data driven marketing

Maximizing Revenue with Data-Driven Marketing Strategies

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find your why jci marketing

Beyond Business: How JCI Marketing Empowers Clients for Success

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woman considering the impact of AI in business and marketing

You’ve Been Using AI All Along – It Isn’t What You Think

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magnifying glass looking at keyword gap analysis data

How to Boost Your Content Strategy With Strategic Keyword Gap Analyses

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sustainable lead generation represented by a tree

What Is a Sustainable Lead Generation Strategy?

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Generative Engine Optimization and the Birth of a New Search Engine

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3PLs use content demand generation to attract more shippers represented by trucks

Authentic Demand Generation: How 3PLs Attract Shippers

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The Rundown on Digital Marketing Mastery

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hitting a target as part of creating content for B2B prospects

Top Challenges in Creating Content for B2B Prospects

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graphic showing idea behind building an ICP in B2B marketing

How to Build an ICP for B2B Marketing

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effective marketing strategy represented by slow-smoked brisket.

Marketing Strategy and Execution: Lessons From Texas BBQ

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women discussing secrets of working with a content marketing agency

6 Secrets Your B2B Content Marketing Agency Isn’t Telling You

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man discussing the results of working with a content marketing agency

Echoes From the JCI Marketing Client Coffers: How a Quick Call Saved on Costs, for Free

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What’s the Real SEO ROI in B2B Marketing?

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Three Best Practices to Improve Newsletter Engagement

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man typing prompt into generative AI for content marketing

The Impact of Generative AI on Search Engines: Analytics Insights and Traffic Optimization

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Why Freight Brokers Need Expert Content Marketing

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people using tech for logistics marketing decision-making

Utilizing Market Research to Drive Freight and Logistics Marketing Decisions

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arrows hitting the target of a marketing strategy for freight forwarding

12 Ways to Craft a Winning Marketing Strategy for Freight Forwarders Now and in 2026

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people leveraging future technologies in freight and logistics industry marketing

Trends Shaping the Future of Marketing in the Freight and Logistics Industry

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B2B Marketing Strategies: Why a Solid Plan Can’t Just be About Lead Gen

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bullhorn announcing B2B marketing and demand generation as vital if not moreso than lead generatoin

Why B2B Demand Generation Is Just as Important as Lead Gen

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woman reviewing lead generation versus demand generation

Lead Gen vs Demand Gen: What’s the difference?

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freight business development as part of effective B2B content marketing

Why Freight Business Development Should Consider SEO, Blogs & Social Media

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roadmap to SEO for logistics

A Beginner’s Roadmap to Understanding SEO

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white glove marketing represented by half-full glass of content in logistics

Our Proven Process: White-Glove Marketing Techniques to Succeed

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Why You Need a B2B Digital Marketing Agency

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JCI Marketing is built for B2B growth

Drive traffic and leads to your brand with our team.