Skip to content

Email Marketing for B2B Success

JCI Marketing’s Strategic Email Campaigns Boost Sales

Why B2B Email Campaigns Matter in Marketing

Email is one of the most effective marketing channels for reaching and engaging your audience. Well-executed email campaigns drive conversions, build brand loyalty, and nurture leads through the sales funnel and flywheel. Together, you can achieve B2B growth through strategy-driven email marketing.  
email marketing

Spend Less Time Managing & More Time Converting Leads With B2B Email Marketing

Strategic email marketing is a continuous improvement process, built upon a solid foundation of core functions.

B2B Audience Segmentation

We segment your audience based on demographics, behaviors, and preferences to to boost conversions. 

Automated Sequences

Our HubSpot-certified email marketing team automates your email outreach campaigns, based on specific triggers, guiding your prospects and increasing value. 

A/B Testing

We conduct A/B testing to optimize subject lines, content, and send times for every B2B email campaign. 

Insight via the JCI Marketing Bl Dashboard

The proprietary JCI Marketing BI Dashboard combines organic insights with email marketing opportunities to maximize ROI. 

Email Marketing Services Built for B2B Growth

Your email marketing strategy for reaching more shippers and prospects cannot exist in a vacuum. Our HubSpot-certified email marketing team works with you to identify the best uses of email marketing, create a plan for strategic campaigns, and following the data to increase conversions across multiple email formats.
AdobeStock_679997659

Cold Email Outreach

Expand your reach and generate new leads with personalized cold email outreach. 

Newsletters

Keep your team and audience informed and engaged with regular newsletters that deliver valuable content.

Lead Nurturing

Email nurturing campaigns educate and engage target buyers, turning prospects into loyal customers.

Re-Engagement

Reconnect with inactive subscribers, “cold leads,” to rekindle interest and increase sales. 

Want more sales and value from email marketing?

Our strategic approach ensures your messages are not only seen but also acted upon, fostering deeper connections with your customers.