--- title: The JCI Blog (9) description: Wondering what's new in the world of B2B marketing? Get the inside scoop from the minds of JCI Marketing now. (9) --- [Skip to main content](https://jci-marketing.com/blog/page/9#main-content) [![JCI logo](https://jci-marketing.com/hs-fs/hubfs/full%20name%20-%20light%20text%20-%20transp%20bg.png?width=1300&height=300&name=full%20name%20-%20light%20text%20-%20transp%20bg.png "JCI logo")](https://jci-marketing.com) - [For B2B Growth](https://jci-marketing.com/for-b2b-growth) - [JCI for VPs / Directors of Marketing](https://jci-marketing.com/marketing-leaders) - [JCI for CROs / Business Development](https://jci-marketing.com/cros) - [JCI for CEOs / COOs](https://jci-marketing.com/ceos-and-coos) - [Services](https://jci-marketing.com/services) - Embedded Consulting (Coming Soon) - [Email Marketing](https://jci-marketing.com/email-marketing) - About Us - [Who We Are](https://jci-marketing.com/who-we-are) - [The JCI Process](https://jci-marketing.com/jci-process) - Resources - [Blog](https://jci-marketing.com/blog) - [Podcast](https://jci-marketing.com/into-the-fold-a-podcast-by-jci-marketing) - [Client Portal](https://jci-marketing.monday.com/) [Connect with JCI](https://jci-marketing.com/contact-us) [![JCI logo](https://jci-marketing.com/hs-fs/hubfs/full%20name%20-%20light%20text%20-%20transp%20bg.png?width=1300&height=300&name=full%20name%20-%20light%20text%20-%20transp%20bg.png "JCI logo")](https://jci-marketing.com) - [For B2B Growth](https://jci-marketing.com/for-b2b-growth) - [JCI for VPs / Directors of Marketing](https://jci-marketing.com/marketing-leaders) - [JCI for CROs / Business Development](https://jci-marketing.com/cros) - [JCI for CEOs / COOs](https://jci-marketing.com/ceos-and-coos) - [Services](https://jci-marketing.com/services) - Embedded Consulting (Coming Soon) - [Email Marketing](https://jci-marketing.com/email-marketing) - About Us - [Who We Are](https://jci-marketing.com/who-we-are) - [The JCI Process](https://jci-marketing.com/jci-process) - Resources - [Blog](https://jci-marketing.com/blog) - [Podcast](https://jci-marketing.com/into-the-fold-a-podcast-by-jci-marketing) - [Client Portal](https://jci-marketing.monday.com/) [Connect with JCI](https://jci-marketing.com/contact-us) Suggested links Quick links - Suggested link - Suggested link - Suggested link - Suggested link Suggested links Quick links - Suggested link - Suggested link - Suggested link - Suggested link # The JCI Blog   [![woman considering the impact of AI in business and marketing](https://jci-marketing.com/hs-fs/hubfs/New%20images%20for%20blogs/a%20brief%20history%20of%20ai%20in%20business%20and%20marketing.png?width=1200&height=629&name=a%20brief%20history%20of%20ai%20in%20business%20and%20marketing.png)](https://jci-marketing.com/blog/youve-been-using-ai-all-along-it-isnt-what-you-think) ### [You’ve Been Using AI All Along – It Isn’t What You Think](https://jci-marketing.com/blog/youve-been-using-ai-all-along-it-isnt-what-you-think) March 19, 2025 [Read on](https://jci-marketing.com/blog/youve-been-using-ai-all-along-it-isnt-what-you-think) [![magnifying glass looking at keyword gap analysis data](https://jci-marketing.com/hs-fs/hubfs/New%20images%20for%20blogs/running%20a%20keyword%20gap%20analysis%20represented%20by%20computer%20with%20charts.png?width=1200&height=629&name=running%20a%20keyword%20gap%20analysis%20represented%20by%20computer%20with%20charts.png)](https://jci-marketing.com/blog/how-to-boost-your-content-strategy-with-strategic-keyword-gap-analyses) ### [How to Boost Your Content Strategy With Strategic Keyword Gap Analyses](https://jci-marketing.com/blog/how-to-boost-your-content-strategy-with-strategic-keyword-gap-analyses) March 5, 2025 [Read on](https://jci-marketing.com/blog/how-to-boost-your-content-strategy-with-strategic-keyword-gap-analyses) [![sustainable lead generation represented by a tree](https://jci-marketing.com/hs-fs/hubfs/Imported_Blog_Media/sustainable-lead-generation-strategy-as-a-tree.png?width=900&height=525&name=sustainable-lead-generation-strategy-as-a-tree.png)](https://jci-marketing.com/blog/what-is-a-sustainable-lead-generation-strategy) ### [What Is a Sustainable Lead Generation Strategy?](https://jci-marketing.com/blog/what-is-a-sustainable-lead-generation-strategy) February 26, 2025 [Read on](https://jci-marketing.com/blog/what-is-a-sustainable-lead-generation-strategy) [![](https://jci-marketing.com/hs-fs/hubfs/generative%20ai.png?width=900&height=525&name=generative%20ai.png)](https://jci-marketing.com/blog/generative-engine-optimization-and-the-birth-of-a-new-search-engine) ### [Generative Engine Optimization and the Birth of a New Search Engine](https://jci-marketing.com/blog/generative-engine-optimization-and-the-birth-of-a-new-search-engine) February 19, 2025 [Read on](https://jci-marketing.com/blog/generative-engine-optimization-and-the-birth-of-a-new-search-engine) [![3PLs use content demand generation to attract more shippers represented by trucks ](https://jci-marketing.com/hs-fs/hubfs/Imported_Blog_Media/demand-generation-for-3PLs.png?width=900&height=525&name=demand-generation-for-3PLs.png)](https://jci-marketing.com/blog/authentic-demand-generation-how-3pls-attract-shippers) ### [Authentic Demand Generation: How 3PLs Attract Shippers](https://jci-marketing.com/blog/authentic-demand-generation-how-3pls-attract-shippers) February 5, 2025 [Read on](https://jci-marketing.com/blog/authentic-demand-generation-how-3pls-attract-shippers) [![](https://jci-marketing.com/hs-fs/hubfs/Imported_Blog_Media/digital-marketing-mastery-and-collaboration.jpg?width=5949&height=2947&name=digital-marketing-mastery-and-collaboration.jpg)](https://jci-marketing.com/blog/the-rundown-on-digital-marketing-mastery) ### [The Rundown on Digital Marketing Mastery](https://jci-marketing.com/blog/the-rundown-on-digital-marketing-mastery) January 29, 2025 [Read on](https://jci-marketing.com/blog/the-rundown-on-digital-marketing-mastery) [First](https://jci-marketing.com/blog/page/1) [Prev](https://jci-marketing.com/blog/page/8) [7](https://jci-marketing.com/blog/page/7) [8](https://jci-marketing.com/blog/page/8) [9](https://jci-marketing.com/blog/page/9) [10](https://jci-marketing.com/blog/page/10) [11](https://jci-marketing.com/blog/page/11) [Next](https://jci-marketing.com/blog/page/10) [Last](https://jci-marketing.com/blog/page/13) ## JCI Marketing is built for B2B growth Drive traffic and leads to your brand with our team. 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