--- title: The JCI Blog (11) description: Wondering what's new in the world of B2B marketing? Get the inside scoop from the minds of JCI Marketing now. (11) --- [Skip to main content](https://jci-marketing.com/blog/page/11#main-content) [![JCI logo](https://jci-marketing.com/hs-fs/hubfs/full%20name%20-%20light%20text%20-%20transp%20bg.png?width=1300&height=300&name=full%20name%20-%20light%20text%20-%20transp%20bg.png "JCI logo")](https://jci-marketing.com) - [For B2B Growth](https://jci-marketing.com/for-b2b-growth) - [JCI for VPs / Directors of Marketing](https://jci-marketing.com/marketing-leaders) - [JCI for CROs / Business Development](https://jci-marketing.com/cros) - [JCI for CEOs / COOs](https://jci-marketing.com/ceos-and-coos) - [Services](https://jci-marketing.com/services) - Embedded Consulting (Coming Soon) - [Email Marketing](https://jci-marketing.com/email-marketing) - About Us - [Who We Are](https://jci-marketing.com/who-we-are) - [The JCI Process](https://jci-marketing.com/jci-process) - Resources - [Blog](https://jci-marketing.com/blog) - [Podcast](https://jci-marketing.com/into-the-fold-a-podcast-by-jci-marketing) - [Client Portal](https://jci-marketing.monday.com/) [Connect with JCI](https://jci-marketing.com/contact-us) [![JCI logo](https://jci-marketing.com/hs-fs/hubfs/full%20name%20-%20light%20text%20-%20transp%20bg.png?width=1300&height=300&name=full%20name%20-%20light%20text%20-%20transp%20bg.png "JCI logo")](https://jci-marketing.com) - [For B2B Growth](https://jci-marketing.com/for-b2b-growth) - [JCI for VPs / Directors of Marketing](https://jci-marketing.com/marketing-leaders) - [JCI for CROs / Business Development](https://jci-marketing.com/cros) - [JCI for CEOs / COOs](https://jci-marketing.com/ceos-and-coos) - [Services](https://jci-marketing.com/services) - Embedded Consulting (Coming Soon) - [Email Marketing](https://jci-marketing.com/email-marketing) - About Us - [Who We Are](https://jci-marketing.com/who-we-are) - [The JCI Process](https://jci-marketing.com/jci-process) - Resources - [Blog](https://jci-marketing.com/blog) - [Podcast](https://jci-marketing.com/into-the-fold-a-podcast-by-jci-marketing) - [Client Portal](https://jci-marketing.monday.com/) [Connect with JCI](https://jci-marketing.com/contact-us) Suggested links Quick links - Suggested link - Suggested link - Suggested link - Suggested link Suggested links Quick links - Suggested link - Suggested link - Suggested link - Suggested link # The JCI Blog   [![arrows hitting the target of a marketing strategy for freight forwarding](https://jci-marketing.com/hs-fs/hubfs/Imported_Blog_Media/JCI-Marketing-Strategy-for-Freight-Forwarders.png?width=1200&height=627&name=JCI-Marketing-Strategy-for-Freight-Forwarders.png)](https://jci-marketing.com/blog/12-ways-to-craft-a-winning-marketing-strategy-for-freight-forwarders) ### [12 Ways to Craft a Winning Marketing Strategy for Freight Forwarders Now and in 2026](https://jci-marketing.com/blog/12-ways-to-craft-a-winning-marketing-strategy-for-freight-forwarders) October 23, 2024 [Read on](https://jci-marketing.com/blog/12-ways-to-craft-a-winning-marketing-strategy-for-freight-forwarders) [![people leveraging future technologies in freight and logistics industry marketing](https://jci-marketing.com/hs-fs/hubfs/Imported_Blog_Media/jci-Future-Trends-in-Freight-and-Logistics-Marketing.png?width=1200&height=627&name=jci-Future-Trends-in-Freight-and-Logistics-Marketing.png)](https://jci-marketing.com/blog/trends-shaping-the-future-of-marketing-in-the-freight-and-logistics-industry) ### [Trends Shaping the Future of Marketing in the Freight and Logistics Industry](https://jci-marketing.com/blog/trends-shaping-the-future-of-marketing-in-the-freight-and-logistics-industry) October 16, 2024 [Read on](https://jci-marketing.com/blog/trends-shaping-the-future-of-marketing-in-the-freight-and-logistics-industry) [![](https://jci-marketing.com/hs-fs/hubfs/Imported_Blog_Media/JCI-Marketing-Strategy.png?width=1200&height=627&name=JCI-Marketing-Strategy.png)](https://jci-marketing.com/blog/why-a-solid-marketing-strategy-cant-just-be-about-lead-gen) ### [B2B Marketing Strategies: Why a Solid Plan Can’t Just be About Lead Gen](https://jci-marketing.com/blog/why-a-solid-marketing-strategy-cant-just-be-about-lead-gen) October 9, 2024 [Read on](https://jci-marketing.com/blog/why-a-solid-marketing-strategy-cant-just-be-about-lead-gen) [![bullhorn announcing B2B marketing and demand generation as vital if not moreso than lead generatoin](https://jci-marketing.com/hs-fs/hubfs/Imported_Blog_Media/JCI-demand-gen.png?width=1200&height=627&name=JCI-demand-gen.png)](https://jci-marketing.com/blog/why-demand-gen-is-just-as-important-as-lead-gen) ### [Why B2B Demand Generation Is Just as Important as Lead Gen](https://jci-marketing.com/blog/why-demand-gen-is-just-as-important-as-lead-gen) October 2, 2024 [Read on](https://jci-marketing.com/blog/why-demand-gen-is-just-as-important-as-lead-gen) [![woman reviewing lead generation versus demand generation](https://jci-marketing.com/hs-fs/hubfs/woman%20reviewing%20lead%20generation%20versus%20demand%20generation.webp?width=1024&height=535&name=woman%20reviewing%20lead%20generation%20versus%20demand%20generation.webp)](https://jci-marketing.com/blog/lead-gen-vs-demand-gen-whats-the-difference) ### [Lead Gen vs Demand Gen: What’s the difference?](https://jci-marketing.com/blog/lead-gen-vs-demand-gen-whats-the-difference) September 25, 2024 [Read on](https://jci-marketing.com/blog/lead-gen-vs-demand-gen-whats-the-difference) [![freight business development as part of effective B2B content marketing](https://jci-marketing.com/hs-fs/hubfs/freight%20business%20development%20as%20part%20of%20effective%20B2B%20content%20marketing.webp?width=1024&height=544&name=freight%20business%20development%20as%20part%20of%20effective%20B2B%20content%20marketing.webp)](https://jci-marketing.com/blog/why-freight-business-development-should-consider-seo-blogs-social-media) ### [Why Freight Business Development Should Consider SEO, Blogs & Social Media](https://jci-marketing.com/blog/why-freight-business-development-should-consider-seo-blogs-social-media) September 18, 2024 [Read on](https://jci-marketing.com/blog/why-freight-business-development-should-consider-seo-blogs-social-media) [First](https://jci-marketing.com/blog/page/1) [Prev](https://jci-marketing.com/blog/page/10) [8](https://jci-marketing.com/blog/page/8) [9](https://jci-marketing.com/blog/page/9) [10](https://jci-marketing.com/blog/page/10) [11](https://jci-marketing.com/blog/page/11) [12](https://jci-marketing.com/blog/page/12) [Next](https://jci-marketing.com/blog/page/12) [Last](https://jci-marketing.com/blog/page/12) ## JCI Marketing is built for B2B growth Drive traffic and leads to your brand with our team. 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